Firms prefer HCNs when the host-country environment is complex and their specialized knowledge or local connections are required in the local marketplace.

Question

Quizplus · Accepted Answer

Firms prefer host-country nationals (HCNs) in complex local environments because they possess the necessary specialized knowledge and local connections that are crucial for navigating and succeeding in the local marketplace.

Firms Prefer HCNs When the Host-Country Environment Is Complex and Their