When managers from headquarters hold key subsidiary positions, an ethnocentric orientation is shown among managers and employees working abroad.

Question

Quizplus · Accepted Answer

An ethnocentric orientation means that the company believes that the home country's personnel and ways of doing things are superior to those of other countries. Therefore, when managers from headquarters hold key positions in subsidiaries abroad, it reflects an ethnocentric approach, as it shows a preference for home country management styles and practices over local ones.

When Managers from Headquarters Hold Key Subsidiary Positions, an Ethnocentric