Which of the following is an advantage of franchising to the franchisee?
A) reduced expenses as the franchisor provides supplies, equipment, and products
B) Minimum initial investments or royalty payments are applicable.
C) use of a well-known, recognizable brand name
D) The franchisee holds much power, including superior bargaining power.

Question

Quizplus · Accepted Answer

Franchising allows the franchisee to use a well-known, recognizable brand name, which can attract customers and generate business more easily than starting a new, unrecognizable business.

Which of the Following Is an Advantage of Franchising to the Franchisee