Global integration is the coordination of the firm's value-chain activities across multiple countries to achieve worldwide efficiency, synergy, and cross-fertilization to take advantage of similarities between countries.

Question

Quizplus · Accepted Answer

Global integration involves coordinating a firm's activities across different countries to leverage efficiencies, synergies, and knowledge sharing, aiming to benefit from the commonalities that exist across markets.

Global Integration Is the Coordination of the Firm's Value-Chain Activities