Converging buyer characteristics, growing acceptance of global brands, and increased diffusion of uniform technology make it difficult to pursue a global strategy.

Name: Converging buyer characteristics, growing acceptance of global brands, and increased diffusion of uniform technology make it difficult to pursue a global strategy.
Brand: Quizplus
Rating: 4.9 (52 reviews)

Question

Quizplus · Accepted Answer

These factors actually facilitate the implementation of a global strategy by making it easier for companies to offer similar products or services across various markets.

Converging Buyer Characteristics, Growing Acceptance of Global Brands, and Increased