Suppose a company wanted to try to improve the health of its workers as part of its health initiative program. When constructing a new building, it decides to put the elevators significantly farther than the stairs from the main entrance. This would be considered as an example of a(n):

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Quizplus · Accepted Answer

This is an example of a "nudge," which is a concept in behavioral economics where indirect suggestions and positive reinforcements are used to influence behavior and decision-making. By placing the stairs closer than the elevators, the company is subtly encouraging employees to choose the healthier option of taking the stairs.

Suppose a Company Wanted to Try to Improve the Health