Based on Philip Mirvis's and Bradley Googins's five-stage corporate citizenship developmental process, which of the following is most likely to characterize a company's first philanthropic action?
A) giving a very small percentage of profits to a well-known global charity
B) giving some money to a local nonprofit when the nonprofit reaches out directly
C) sending employees to work at local nonprofits and charities one full day each year
D) starting a foundation that can give to a wide range of causes of interest to the organization
Correct Answer:
Verified
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Q43: How does the text define "strategic philanthropy"?
A)
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