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According to ComScore, Inc

Question 190

Multiple Choice
According to ComScore, Inc., 54 percent of online display ads are not seen. Reasons given include all of the following except:

According to ComScore, Inc., 54 percent of online display ads are not seen. Reasons given include all of the following except:


A) the ads are not tied to the correct search terms or the bidding is too low.
B) the ad was below the fold and individuals did not scroll down on the web page.
C) software installed by web users blocked the display ads.
D) malicious software makes the web think a person is seeing the ads.

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