__________ strategies achieve higher profits by charging higher prices.
A)Low cost
B)Differentiation
C)Competitive advantage
D)Generic

Question

Quizplus · Accepted Answer

Differentiation strategies involve creating a unique and valuable product or service that allows a company to charge a higher price than competitors. This can result in higher profits as customers are willing to pay more for the perceived value of a differentiated product.

__________ Strategies Achieve Higher Profits by Charging Higher Prices