The manufacturers of The Amazing Chop-It, a vegetable chopping tool, have bought a 30-minute spot on a local television channel and have hired a chef to demonstrate and explain the benefits of the product. The spot is intended to look like a cooking show. This is an example of ________.

Question

Quizplus · Accepted Answer

This is an example of an infomercial, a type of marketing where a product is demonstrated and explained in a format that resembles a television show, often lasting 30 minutes or more.

The Manufacturers of the Amazing Chop-It, a Vegetable Chopping Tool