One outcome of the fact that consumers find environmental labels difficult to understand is ________.
A) wider appeal for green products
B) increased price sensitivity regarding green products
C) greater understanding of how to reduce global warming
D) greater engagement in green product markets
E) easier identification of green products

Question

Quizplus · Accepted Answer

When consumers find environmental labels difficult to understand, it can lead to increased price sensitivity regarding green products because they may not fully appreciate the value or benefits of these products due to the complexity of the information presented.

One Outcome of the Fact That Consumers Find Environmental Labels