A lawyer wears conservative clothing at work but wears trendy clothing when she goes out with her friends, which illustrates different reference groups may influence the beliefs, attitudes, and behaviors of individuals under different circumstances.
Correct Answer:
Verified
Q87: For-profit sources generally have more credibility than
Q88: When the source is well respected and
Q89: Opinion leaders are knowledgeable and can give
Q90: Consumers view promotions initiated by marketers as
Q91: The reputation of the retailer who sells
Q93: Conformists often pick up slang expressions from
Q94: Opinion leaders are never opinion receivers.
Q95: The degree of reference group influence on
Q96: Source credibility is the believability of the
Q97: Consumers perceive celebrities that appear in commercials
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents