Geofencing consists of sending promotional alerts to the smartphones of customers who are near or had entered the store.

Question

Quizplus · Accepted Answer

Geofencing is a location-based service in which an app or other software uses GPS, RFID, Wi-Fi or cellular data to trigger a pre-programmed action when a mobile device or RFID tag enters or exits a virtual boundary set up around a geographical location, known as a geofence. This often includes sending promotional alerts or notifications to customers' smartphones when they enter or are near the store.

Geofencing Consists of Sending Promotional Alerts to the Smartphones of Customers