Which of the following is NOT one of the steps involved in constructing a SWOT Matrix?
A) List the firm's key external threats.
B) Match internal strengths with external opportunities, and record the resultant SO strategies in the appropriate cell.
C) Match internal strengths with external threats, and record the resultant ST strategies.
D) List the firm's external weaknesses.
E) List the firm's external opportunities.

Question

Quizplus · Accepted Answer

The SWOT Matrix involves listing internal strengths and weaknesses and external opportunities and threats. Listing "external weaknesses" is not part of the SWOT analysis; instead, internal weaknesses are considered.

Which of the Following Is NOT One of the Steps