Apple's mission statement "Think Different" is an example of strategic ambiguity that allows consumers to read their own meaning into the message.

Name: Apple's mission statement "Think Different" is an example of strategic ambiguity that allows consumers to read their own meaning into the message.
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Strategic ambiguity in Apple's "Think Different" mission statement allows for multiple interpretations, enabling consumers to project their own ideas and values onto the brand, thus broadening its appeal.

Apple's Mission Statement "Think Different" Is an Example of Strategic