Retaining customers is the purpose of _____,a marketing strategy that focuses on nurturing and maintaining strong relationships with current customers.

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Customer-relationship management (CRM) is a strategy designed to foster loyalty, interaction, and long-term engagement with customers by providing personalized and comprehensive support and services. It focuses on understanding and responding to the needs of existing customers to enhance their experience and retain their business.

Retaining Customers Is the Purpose of _____,A Marketing Strategy That