Nova Chemicals often recruits recent college graduates with chemistry degrees for personal selling positions since sales representatives must understand the chemical compounds as well as the unique needs of customers who purchase chemicals. Which factor affecting the importance of personal selling is most linked to Nova Chemicals recruiting chemistry majors?

Question

Quizplus · Accepted Answer

The complexity of the product is the factor most linked to Nova Chemicals recruiting chemistry majors because sales representatives need to have a deep understanding of chemical compounds to effectively communicate and sell to customers with unique needs.

Nova Chemicals Often Recruits Recent College Graduates with Chemistry Degrees