Companies who do not have large budgets to spend on advertising and print media might utilize _______ marketing, using unconventional,innovative, and low-cost techniques to build name recognition and reach their target audience.

Question

Quizplus · Accepted Answer

Guerrilla marketing is known for its unconventional, innovative, and low-cost techniques aimed at achieving maximum exposure and impact, making it an ideal strategy for companies with limited advertising budgets.

Companies Who Do Not Have Large Budgets to Spend on Advertising