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Verizon Wireless Uses Promotional Campaigns to Promote Their Business and Their

Question 139

Multiple Choice

Verizon Wireless uses promotional campaigns to promote their business and their messages highlight their distinctive features such as unlimited web browsing and the greatest penetration of towers across the United States. This campaign is an example of the _____ promotion objective.


A) stimulating demand
B) encouraging product trial
C) creating awareness
D) retaining loyal customers

Correct Answer:

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