Lands End, a clothing retailer, sells its products through its internet site and select Sears stores. The Sears locations also have computers available for customers to purchase items that are not available in store. In addition, Lands End utilizes catalogs mailed to consumers to spur online and telephone orders. Lands End utilizes:

Question

Quizplus · Accepted Answer

Lands End uses direct response retailing by mailing catalogs to consumers, encouraging them to place orders online or via telephone.

Lands End, a Clothing Retailer, Sells Its Products Through Its