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Just Jerky Makes Jerky from Bison, Kangaroo, and Alligator Meat

Question 107

Multiple Choice

Just Jerky makes jerky from bison, kangaroo, and alligator meat. Because of the unique aspect of the products, the company would like to maintain a premium product status and prices their jerky products higher than traditional beef jerky. The company would like to target hunters, campers, and hikers as their main customers.
-Just Jerky is considering selling their premium jerky products themselves, through an e-commerce store. Just Jerky would be utilizing:


A) showrooming.
B) direct mail.
C) automatic merchandising.
D) online retailing.

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