The diffusion process focuses on the speed at which an innovative product is accepted or rejected by all members of a community or social system.

Name: The diffusion process focuses on the speed at which an innovative product is accepted or rejected by all members of a community or social system.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Diffusion is the process by which an innovation is communicated through certain channels over time among the members of a social system, focusing on how quickly and widely it is adopted or rejected.

The Diffusion Process Focuses on the Speed at Which an Innovative