You've got this crazy idea to sell mattresses online. Since this is a product that people traditionally have purchased in bricks-and-mortar stores where they can test different models before making a buying decision, you know you're going to have to work hard to establish your new business model. Which of the following actions is your best option for getting social media users to help you spread the word about your new brand?

Question

Quizplus · Accepted Answer

Creating content that is entertaining and relatable, such as a funny social media campaign about sleep, is more likely to be shared by users, thus increasing brand visibility organically.

You've Got This Crazy Idea to Sell Mattresses Online