Jamie is the regional sales manager for Sherwin Williams paint company and oversees a team of 40 outside sales representatives. She meets with her sales managers on a monthly basis to review budgets and track the team's progress in meeting its sales quotas in order to reach company objectives. Jamie requires that each sales manager collaborate with his or her individual sales representatives to develop weekly call schedules and account plans. What type of planning is Jamie and her sales managers engaged in?

Question

Quizplus · Accepted Answer

Operational planning involves the day-to-day activities and short-term strategies to achieve the organization's goals, such as developing weekly call schedules and account plans.

Jamie Is the Regional Sales Manager for Sherwin Williams Paint