You are the marketing director of Blue Ribbon Bakery, a producer of baked goods that are sold across the American South. Of all the ideas your team has come up with to promote your new line of hamburger and hot dog buns, which do you think will be least effective?

Question

Quizplus · Accepted Answer

Sponsoring an essay contest requires more effort and engagement from consumers, which might result in lower participation and effectiveness compared to the other more direct and simpler promotional strategies.

You Are the Marketing Director of Blue Ribbon Bakery, a Producer