The linking of consumer products,such as toys and hamburgers,with popular movies is called

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Merchandise tie-in refers to the marketing strategy of linking consumer products with popular movies or other media in order to boost sales and appeal to fans of the franchise. This can involve products such as toys, clothing, food items, and more. Blockbuster mentality reflects a focus on high-budget, mass-appeal films rather than smaller, more niche productions. Product placement involves the paid inclusion of products or brands within a film or TV show, while concept filmmaking refers to the creation of movies based on a unique or innovative idea or concept.

The Linking of Consumer Products,such as Toys and Hamburgers,with Popular