_____________ is the massive collection,distillation,and distribution of consumer data willingly given by consumers.
A) Direct marketing
B) Authorized data sale
C) Dataveillance
D) Clipping

Question

Quizplus · Accepted Answer

Dataveillance refers to the systematic collection, analysis, and distribution of consumer data. This information is usually willingly given by consumers through credit card purchases, online browsing, and social media activities, among others. Dataveillance helps companies to understand consumer behavior, preferences, and needs, and to tailor their marketing and advertising strategies accordingly. It also raises concerns about privacy and security, as sensitive information may be misused or hacked. Direct marketing refers to the use of targeted promotions to reach potential customers, while authorized data sale involves selling consumer data to third-party companies for a fee. "Clipping" is not a relevant term in this context.

_____________ Is the Massive Collection,distillation,and Distribution of Consumer Data Willingly