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_____________ Advertising Employs Messages Aimed at Retailers,and Does Not Necessarily

Question 31

Multiple Choice

_____________ advertising employs messages aimed at retailers,and does not necessarily push the product or brand,but promotes product issues of importance to the retailer,such as volume,marketing support,profit potential,distribution plans,and promotional opportunities.


A) Institutional
B) National consumer
C) Trade
D) Retail

Correct Answer:

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