An influencer list has applications beyond earned media.It can be used for paid media,owned media and shared media as well.

Question

Quizplus · Accepted Answer

An influencer list can indeed be utilized across various media types beyond earned media, including paid media (where influencers are paid to promote content), owned media (content published on channels owned by the brand), and shared media (content shared on social platforms), enhancing a brand's overall media strategy.

An Influencer List Has Applications Beyond Earned Media