A wholesaler is
A) the combination of distribution channels by which a firm gets its products to end users.
B) an intermediary who sells products to other businesses for resale to final consumers.
C) an individual or firm that helps to distribute a product.
D) a network of independent companies through which a product passes from producer to end user.
E) an intermediary who sells products directly to consumers.

Question

Quizplus · Accepted Answer

A wholesaler is an intermediary who purchases products in bulk from manufacturers and sells them to retailers or other businesses for resale to the final consumers. They play a crucial role in the distribution channel and help to bridge the gap between manufacturers and retailers or business customers. Option B correctly defines the role of a wholesaler.

A Wholesaler Is