Sally spent the day in the local grocery store passing out free samples of a new potato chip brand.Sally gave every second customer the new chip with dip and every other customer the new chip without dip.What type of research was Sally conducting?
A)Observation
B)Primary and secondary data collection
C)Experimentation
D)Survey
E)Focus groups

Question

Quizplus · Accepted Answer

Sally was conducting an experiment by systematically varying the conditions (with dip and without dip) to observe the effects on customer preferences or reactions.

Sally Spent the Day in the Local Grocery Store Passing