Michael is going to sell his baby products abroad, and he is interested in having someone in the foreign country sell the product for him. Michael is most interested in working with a(n)
A) franchisee.
B) multinational firm.
C) branch office.
D) international firm.
E) independent agent.

Question

Quizplus · Accepted Answer

Michael's need for someone to sell his products in a foreign country suggests he is looking for an independent agent. Working with an independent agent allows Michael to have an established presence in the foreign market without having to deal with the complexities of setting up a branch office or multinational firm. It is also less expensive compared to franchising or working with an international firm.

Michael Is Going to Sell His Baby Products Abroad, and He