What is the possible consequence if one chooses a business name that is too similar to that of an existing business?

Question

Quizplus · Accepted Answer

Choosing a business name that is too similar to an existing one can lead to a lawsuit for the tort of passing off. This legal action is taken when one business uses a name or trademark that is so similar to another's that it could mislead customers into believing they are dealing with the original business, thereby causing the original business potential loss of reputation or sales.

What Is the Possible Consequence If One Chooses a Business