One of the common indices used to measure the short-term success and impact of an ad is "day after recall."

Name: One of the common indices used to measure the short-term success and impact of an ad is "day after recall."
Brand: Quizplus
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Question

Quizplus · Accepted Answer

"Day after recall" is a metric used to assess how well an advertisement is remembered by the audience the day after they have been exposed to it, indicating its immediate impact and effectiveness.

One of the Common Indices Used to Measure the Short-Term