A research effort requires the researcher to use numbers to identify or categorize particular objects. The type of scale the researcher will use is
A) ratio.
B) ordinal.
C) interval.
D) nominal.
E) Conscious.
Correct Answer:
Verified
Q6: The first step in measuring an attribute
Q7: The interchanging or switching of scale values
Q8: Which of the following statements is INCORRECT
Q9: Which of the following statements is INCORRECT
Q10: Which of the following statements about nominal
Q12: Which of the following is TRUE?
A) The
Q13: In marketing research, all of the following
Q14: For a scale to have ordinal properties,
Q15: Code words, letters, or numbers used by
Q16: Which of the following scales is reflected
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