The survey type that makes sense for any business that caters to a unique clientele or that wants to measure service quality or satisfaction while the experience is fresh in the consumer's mind is a(n)
A) mall intercept.
B) telephone survey.
C) inbound survey.
D) email survey.
E) personal interview.

Question

Quizplus · Accepted Answer

An inbound survey is conducted immediately after a service or purchase, capturing feedback while the experience is still fresh in the consumer's mind, making it ideal for businesses wanting to measure service quality or satisfaction.

The Survey Type That Makes Sense for Any Business That