McLuhan focused on the shift from oral traditions to print societies and later from print societies to electronic media and argued that new technologies ______.

Question

Quizplus · Accepted Answer

McLuhan argued that new technologies change how we perceive and interact with content, suggesting that they alter the sensory balance we use to engage with media, rather than making communication harder, having no influence, or making us less attuned to our consumption.

McLuhan Focused on the Shift from Oral Traditions to Print