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Nathan Is the CEO of a Large Business Firm Whose

Question 39

Multiple Choice

Nathan is the CEO of a large business firm whose sales are declining rapidly. A superior act of strategic leadership would be for him to:


A) give the company a new strategic direction.
B) wait for the business cycle to become favorable again.
C) persist with the existing strategy with minor changes.
D) hire an innovative advertising agency to help improve sales.

Correct Answer:

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