The objections relating to loyalty to a present supplier is called reseller objection.

Name: The objections relating to loyalty to a present supplier is called reseller objection.
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The objections relating to loyalty to a present supplier are typically referred to as "source loyalty" or "supplier loyalty" objections, not reseller objections. Reseller objections would relate to concerns or issues specifically about purchasing through a reseller.

The Objections Relating to Loyalty to a Present Supplier Is