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When Adrian Sold a Computer Network to a Fortune 500

Question 107

Multiple Choice

When Adrian sold a computer network to a Fortune 500 company, he often called on the company's purchasing department to see if employees were satisfied with the network and to see if the company had any need for an upgrade or additional software. This is an example of:


A) transformational selling.
B) customer maintenance.
C) relationship selling.
D) transaction selling.
E) proactive marketing.

Correct Answer:

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