Which of the following is not a factor in data analysts' over-use of p-values and NHST in business and marketing research?
A) Statistical software encourages the over-use of p-values.
B) Time constraints within research encourages quick results.
C) Pressure to get a significant result that CEOs can easily understand and apply.
D) Company bonus structures incentivise 'results'.

Question

Quizplus · Accepted Answer

Statistical software does not encourage over-use of p-values, but rather provides a tool to conduct statistical tests. Other factors, such as time constraints, pressure to obtain significant results, and company bonus structures incentivizing results, are more likely to contribute to the over-use of p-values and NHST in business and marketing research.

Which of the Following Is Not a Factor in Data