In general, first-mover advantages can arise from any of these sources except
A) technological leadership.
B) preemption of strategically valuable assets.
C) the creation of customer switching costs.
D) using an imitative strategy to introduce improved versions of competitors' new products.

Question

Quizplus · Accepted Answer

First-mover advantages typically come from being the first to move in a market, which can lead to technological leadership, preemption of strategically valuable assets, and the creation of customer switching costs. Using an imitative strategy to introduce improved versions of competitors' new products is not a first-mover advantage, as the advantage would then lie with the competitor who brings the initial product to market.

In General, First-Mover Advantages Can Arise from Any of These