Which of the following is not one of the six distinct activities in McKinsey and Company's value chain model?
A) Technology development
B) Product design
C) Manufacturing
D) Inbound logistics

Question

Quizplus · Accepted Answer

McKinsey and Company's value chain model includes six distinct activities: inbound logistics, operations, outbound logistics, marketing and sales, service, and technology development. Manufacturing is included under the "operations" activity, and product design falls under "technology development." Therefore, the correct answer is D, inbound logistics.

Which of the Following Is Not One of the Six