The Rugman and D'Cruz's flagship model is evident in the strategies of all but one of the following businesses:
A)Ford.
B)Volkswagen.
C)IKEA.
D)Benetton.
E)Microsoft.

Question

Quizplus · Accepted Answer

Rugman and D'Cruz's flagship model primarily focuses on firms that operate in a network of interrelated businesses, including suppliers, competitors, and non-business infrastructure, which is characteristic of manufacturing and retail companies like Ford, Volkswagen, IKEA, and Benetton. Microsoft, being a technology and software company, does not fit as neatly into this model, which is more aligned with traditional manufacturing and retail sectors.

The Rugman and D'Cruz's Flagship Model Is Evident in the Strategies