A common way of thinking about strategy across different businesses within a firm is known as the firm's
A) core competency.
B) competitive advantage.
C) economy of scope.
D) dominant logic.

Question

Quizplus · Accepted Answer

Dominant logic refers to the common way of thinking about strategy across different businesses within a firm. It is the underlying framework or approach to decision-making that guides the firm's strategic actions. Core competency, competitive advantage, and economy of scope are concepts that relate to specific aspects of a firm's strategy, but do not capture the overall approach to strategy across different businesses within the firm.

A Common Way of Thinking About Strategy Across Different Businesses