Andy has been called in to have a heart-to-heart conversation with a client about a campaign they are running. In 2 months, they want to get a million followers on Instagram and get 50,000 engagements on Twitter. What issue does this raise for this campaign?

Question

Quizplus · Accepted Answer

The issue with the campaign's objectives is that they may not be realistic. Gaining a million followers on Instagram and 50,000 engagements on Twitter in just 2 months is a very ambitious goal, and without knowing the current status of their social media presence, it's hard to judge if these targets are achievable. Effective objectives need to be realistic to ensure they can be met within the set timeframe and resources.

Andy Has Been Called in to Have a Heart-To-Heart Conversation