Which element of the promotion mix consists of efforts aimed at enhancing a firm's reputation and image with the general public?

Name: Which element of the promotion mix consists of efforts aimed at enhancing a firm's reputation and image with the general public?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Public relations activities are designed to manage the public image of a firm and foster favorable relationships with the public, including consumers, investors, and the media. This includes efforts to enhance a firm's reputation and image.

Which Element of the Promotion Mix Consists of Efforts Aimed