A focus strategy calls for a firm to target specific types of products for certain customer groups or regions.

Name: A focus strategy calls for a firm to target specific types of products for certain customer groups or regions.
Brand: Quizplus
Rating: 4.8 (37 reviews)

Question

Quizplus · Accepted Answer

A focus strategy involves concentrating on a narrow market segment and tailoring the firm's offerings to the needs of that specific group of customers, often by focusing on specific types of products, customer groups, or geographical regions.

A Focus Strategy Calls for a Firm to Target Specific