Who proposed the general rule of classical conditioning which states that a previously neutral stimulus will lead to a conditioned response whenever it provides the organism with information about the upcoming unconditioned stimulus?

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Robert Rescorla and Allan Wagner proposed the theory that emphasizes the importance of the cognitive aspect of classical conditioning. They suggested that the conditioned stimulus needs to provide information about the unconditioned stimulus for conditioning to occur, highlighting the role of the organism's expectations.

Who Proposed the General Rule of Classical Conditioning Which States