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Employees at People 1st Credit Union Are Encouraged by Management

Question 33

Multiple Choice

Employees at People 1st Credit Union are encouraged by management to establish long-term buyer-seller relationships.They strive to learn each customer's name so that they can be greeted as they walk in the door.This is an example of which business concept?


A) Marketing concept
B) Production concept
C) Relationship marketing
D) Customer marketing

Correct Answer:

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